The road to success is not easy. When starting a business, you will experience setbacks and discouragement along the road but it is important to keep going with your eyes fixed on the prize.

Here are 5 questions to ask yourself when you feel like giving up:

Are you following your dreams?

Did you start this business with a purpose in mind? Is this purpose linked to the core of who you are? If you started this because you wanted to follow a dream deep inside you, then you should remind yourself of this when times get hard. List the reasons that motivated you to start in the first place, put them somewhere you can see them and read them every day.

Will it be worth it in the long run?

Sometimes, we are just too impatient when it comes to starting a business. We want quick results when we should really be focused on putting in the work and waiting patiently for harvest season which comes in due time. Even though you might not see quick results, the work might bear fruits in the long run. Ask yourself if you’ve given your business time to grow. Did you invest wisely in your startup? Do you see potential for the long run? If you do, then you should not give up. Instead, focus on the big picture.

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Can you change your strategy?

Maybe you are doing something wrong. Do not be so focused on one way of doing things that you close your eyes to other possibilities. A businessmen needs to be flexible and open. The market changes, trends changes and sometimes, your idea might just need to use a different strategy to penetrate the market.

Have you given it your all?

Good things rarely come easy. Have you really given it your all? Are do you need to try one last time? Do you know how many times Thomas Edison felt discouraged before coming up with the electric light bulb? How many time Michael Jordan felt like a looser before becoming one of the world’s best basketball player? Sometimes, what it takes is just someone who refuses to give up.

Is it costing you your well-being?

If this is costing you your well-being, ask yourself what you could do differently to make the situation better. Maybe you need to delegate a little, or maybe you started too many things at once. It is important to have a work life balance even when starting your business. Yes, starting a business requires work but you also need to stay healthy in order to do the work!

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Ann-Sophie Ovile, Writer, Short Stints.

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